U.S. Pet Industry Fun Facts
POPULARITY
- 40% of H/H’s had a pet in 1960
- 67% of H/H’s had a pet in 2018
- Now a U.S. H/H is twice as likely to have a pet as to
have a child under 18.
SPENDING – TOTAL PET $
- In 1960 we spent $1.08B on Pets
- In 2018 we spent $78.60B
GROWTH RATE SINCE 1960
- +7.7% per year
- +3.8% per year – adjusted for inflation
- 80% faster than Total Income
- Twice as fast as Total Spending
U.S. Census Bureau Small Business Pulse Survey – Measuring the Impact of COVID-19
/0 Comments/in Pet Market, Pet Market Distribution Channels /by John GibbonsWidespread, major negative impact. Key Business measurements are at least starting to move in the right direction… but very slowly!