Comparing the Spending Demographics of the Industry Segments – SIDE BY SIDE

2017 was a year of “Value” which produced a tremendous lift in spending in 3 industry segments but caused some turmoil in 1.

2017 Pet Services Spending was $6.77B- Where did it come from…?

Competitive pressure caused a tumultuous spending year in a usually “calm” segment!

2017 Veterinary Spending was $20.67B- Where did it come from…?

Veterinary Spending up over $3.5 Billion since 2015!

2017 Pet Supplies Spending was $18.58B- Where did it come from…?

An almost universal Spending Lift – 94% of all Demographic Segments!

2017 Pet Food Spending was $31.1B – Where did it come from…?

Big $ from surprising sources!

2017 Pet Products Spending was $49.69B- Where did it come from…?

A huge spending lift in Food and Supplies!

2017 Total Pet Spending was $77.13B – Where did it come from…?

A Pet Spending Wave across America!

2017 U.S. Pet Spending by Generation – The Boomers Bounce Back!

Baby Boomers spend $6.5B more on their Pet Children!

U.S. E-Commerce $ales: Taking A Closer Look

The E-commerce “wave” continues!

2017 U.S. TOTAL PET SPENDING $77.13B…UP ↑$9.84B

Great Values drove the big lift in spending!